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In addition to being a self-described “serial entrepreneur,” James Mulvany has a strong understanding of content creation as the founder of Radio.co, Podcast.co & MatchMaker.fm. In this video, he shares ideas for Talent to ask during radio interviews, and one of the standouts is his suggestion to find out what unpopular opinion your interviewee has.

Watch his top 10 list of questions to ask during a radio interview in the video player below.

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