Social media is a really underutilized marketing tool for Radio Talent. Having an account on multiple platforms is commonplace, but finding the right balance of personal, entertaining and promotional content is a skill that few have mastered.
Mike Adam can be heard on WZMP (96.5 Amp Radio)/Philadelphia, and his social feeds are interesting to follow, but he doesn’t forget to promote his show. See what a great job Mike Adam does balancing content to engage with promotional posts on Twitter, Instagram, Facebook and Snapchat @MikeAdamOnAir!
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